Ted Baker Christmas Window
Santa's taking an Elfie - geddit?
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/94e82becd7aa27a9da500a30_rw_600.jpg?h=2f904059810045ab8fa8f1efa36c1778)
Here's some work I did for Ted Baker's 2014 Christmas Window.
The main illustration features on bags and gift boxes over the Christmas season, and is also made into a 3D model which appears in the windows of Ted Baker shops worldwide.
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/19319a82f7a5abfe7ee039e2_rw_600.jpg?h=6caa04b2a90d6f37dbd6a7e64a74ded5)
Here's a selection from 30 gurning extras I was asked to produce for the window backdrop. The resemblance of the elf at bottom left to Quentin Tarantino is purely accidental.
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/50b9ddc67ff01748c697b2f5_rw_600.jpg?h=92cd2890580e3d1a1950cfd48a9150b6)
...not forgetting the lady elves, of course...
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/2fe137ed19d14b7d9a30fb98_rw_600.jpg?h=de2183d0d6a42a7ff292084e22c184b9)
A slice of that backdrop
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/5802fa9dbbc7708596fe73d4_rw_600.jpg?h=551903bf048ba6f4d71a75a2d8a991e5)
In-store posters. The names were chosen by Ted Baker's design team...
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/493e11fe3827a1431b89e9e2_rw_600.jpg?h=0eb7fbd4ce96831365f605e523d28d70)
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/06c77337a3d25de74b4d7e8e_rw_600.jpg?h=95fcc6915978473dc7909a2feca4c5dc)
![](https://cdn.myportfolio.com/244c2b86ca06e02c6cc4fe3922b4cf8d/973f27fdb170aabb3c9faaa4_rw_600.jpg?h=119edb65c5499a2e2460697bef2dbc77)
Here's Santa in action, mugging from the window of a couple of Ted Baker stores in London. Photos courtesy of art director Dan Maxted.